The Decline Of Board Game Publishers: Uncovering the Causes
By Tom Seest
At BestBoardGameNews, we help people who love board games by collating information and news about board games.
Many board game publishers fail to meet the standard of quality. They don’t communicate well among themselves, don’t produce many quality games, and don’t promote the few that do. This situation is very unfair to the board game community. As a designer, you should read the contract you will receive from your publisher carefully and consider whether to hire a lawyer or not. Creating a personal brand and being careful to avoid negative comments online are also important.
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In a saturated market, quality is not enough. It’s an important prerequisite but not a defining characteristic. After all, Lady Gaga is not in the top 50 musicians of all time. Monopoly isn’t the greatest game ever, and Connect4 isn’t a masterpiece, either. So, when a board game publisher is attempting to stand out from the crowd, quality isn’t enough.
The board game market is highly competitive, and the best publishers must be able to differentiate themselves from the competition. As a result, they must develop new games that appeal to mass audiences. They must answer the question: what makes a successful game? This can be a complex question, especially if there are more than 100,000 games in the Boardgamegeek database.
Selling board games isn’t easy, and the current climate makes it even harder. The industry is no longer a meritocracy, and game marketability has become a much higher priority than the quality of gameplay. The competition is more intense than ever, and publishers are struggling to compete with Kickstarter-style crowdsourcing and the ever-growing number of game designers.
You may be wondering if board game publishers don’t talk to each other. This might not be the case, but in reality, they should. This is because board game publishers are in the business of making money, and they need games that will bring in money over time. They don’t want to make games that look great but have problems that make the game unplayable. To avoid this problem, publishers should talk to game designers and ask them what they can improve on the game.
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